Now here’s a nifty tool for bloggers – you can use Zookoda to email summaries of your latest blog posts to help encourage people to visit and return to your blog. Want to know how? Keep reading! (this is a sponsored post)

Essentially, Zookoda is an email marketing tool that will help you to increase – and just as importantly, maintain! – your blog readership.

Here’s the problem a blogger faces: You write an entry, someone finds it, reads it, loves it, then… they never come back because maybe you don’t write every day and there’s no way for you to reach out and contact that faceless nameless visitor to say, “hey, I updated, come back because you’ll love it!”

That’s where Zookoda steps in and makes life easy for everyone!

With Zookoda’s email marketing tool, you create professional and impressive newsletters (think holiday newsletters in your cards, except more fun!) that will get sent out to readers with summaries of your most recent entries. This way people know that they have a darn good reason to click on over to your site to see what’s new with you, because they KNOW you have new content.

By the way? Free. No, really.

Some nice things to know about Zookoda: It’s fully spam compliant so you won’t be associated with people sending out icky spam messages. As an added precaution, people have to opt in to the subscription not once, but twice to ensure only people who really want to receive newsletters will do so. You can easily edit your posts from the online editor, you can create cool templates and again, it’s ALL free.

If you want to make life easier for your readers and you’d like to encourage more traffic, go register for Zookoda pronto!